Supply Chain & Retail
Driving E-Commerce Growth Through Intelligent Personalization and Integration
Industry: Supply Chain & Retail
Executive Summary
The client's digital commerce environment needed stronger omnichannel capabilities, more reliable payments, privacy-compliant personalization, and better integration between Salesforce and enterprise platforms.
Client: Our client, a leading specialty flooring retailer, needed to connect its online and in-store purchasing journeys.
Background
The client's digital commerce environment needed stronger omnichannel capabilities, more reliable payments, privacy-compliant personalization, and better integration between Salesforce and enterprise platforms.
Challenge
The client faced disconnected store and online quote-to-purchase journeys, legacy payment infrastructure, limited payment options, privacy requirements, and complex integration requirements across CRM, CDP, and SAP.
Strategy
Commerce Cloud | Sales Cloud | Marketing Cloud | Salesforce CDP | Payment Gateway | SAP Integration
Solution Overview
Info Services enhanced Salesforce Commerce Cloud to support online quote purchasing and built integrations connecting Commerce Cloud with Salesforce CRM, SAP, CDP, and Marketing Cloud. A new Tempus payment gateway and a real-time orchestration layer were implemented across Commerce Cloud, CRM, and CDP.
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