Retail
Enhancing Customer Data Platform with Salesforce Managed Services for A Premier Flooring Retailer | InfoServices
Industry: Retail
Executive Summary
Our client, an American flooring retailer since 1993, specializes in various types of flooring like hardwood, laminate, vinyl, tile, bamboo, and cork, along with tools and accessories. With over 400 stores across 47 states, we strive to make finding the perfect floor for your home easy and personalized. They sell through stores, online, and catalogs.
Client: Our client, an American flooring retailer since 1993, specializes in various types of flooring like hardwood, laminate, vinyl, tile, bamboo, and cork, along with tools and accessor
Background
Our client, an American flooring retailer since 1993, specializes in various types of flooring like hardwood, laminate, vinyl, tile, bamboo, and cork, along with tools and accessories. With over 400 stores across 47 states, we strive to make finding the perfect floor for your home easy and personalized. They sell through stores, online, and catalogs.
Challenge
Rebranding a premier flooring retailer in North America demanded synchronized sales and marketing efforts, necessitating the consolidation of customer data from various sources. The absence of centralized data led to inefficiencies in tracking leads, limited visibility on sales metrics, and disjointed customer information across siloed systems.
Strategy
Rebranding a premier flooring retailer in North America demanded synchronized sales and marketing efforts, necessitating the consolidation of customer data from various sources. The absence of centralized data led to inefficiencies in tracking leads, limited visibility on sales metrics, and disjointed customer information across siloed systems.
Solution Overview
Rebranding a premier flooring retailer in North America demanded synchronized sales and marketing efforts, necessitating the consolidation of customer data from various sources. The absence of centralized data led to inefficiencies in tracking leads, limited visibility on sales metrics, and disjointed customer information across siloed systems.
Reduced Manual Workload with Salesforce Service Cloud and MuleSoft Automation
Salesforce
LOGAN Supply Chain Transformation: From Manual to Autonomous
Supply Chain
Operations Management for Disney's Data Foundation Platform
GeneralOperationalizing Industrial IoT: KCF SMARTDiagnostics
General
Disney Metadata Platform Modernization
Media & Entertainment